Case studies

After years of giving special gifts with each club shipment, the Firestone team tried Awtomic’s new feature that allows you to give subscribers the option between multiple gift choices as a reward with the Moments feature. Micaela set up a moment that lets each member pick between a trucker hat and a bucket hat. Within a few hours, more than 70% of the members had jumped in and chosen their gifts. “Adding in that layer of customization for the customer is such a huge win and it’s amazing to do it without complicating operations,” Micaela says. “You don't find that balance very often - usually you’re sacrificing one or the other.” 

“Sometimes people didn't know what they wanted to try. They kind of like having someone make the choice for them and the surprise of getting something new every time the package hit their mailbox. Some people use it as a way to rotate between different coffees and then find one they love and other people just love the variety and the surprise each month.” - Kait Brown, Founder

The Olive My Pickle team transitioned to using Awtomic’s build-a-box for all of their bundles, allowing them to easily communicate minimum requirements and benefits. This change alone resulted in a 15% improvement in conversion, and 30% higher cart competition rate.

“Awtomic gives you the ability to give your customers a more flexible experience in the ways that other platforms just don't” - Ari Raz, CEO, The Coconut Cult

"I love a lot of things about Awtomic but our favorite thing is the Moments feature - I don’t think we realized how impactful it was going to be." - Bethany Preston, Customer Experience Manager at Yummers